‘DAD’ eBook

(39 customer reviews)


How to be the Father Your Children Need

The Dad book will show you how to be the father your children need. Practical, inspiring and easy to read, it is filled with authentic stories of fatherhood in action and will give you the tools you need to be a great dad. Developing yourself as a father is the greatest gift you can give your children and the most valuable investment you will ever make in their future. Applying the principles in this book will reap rewards for generations to come.

As a dad, you are the most important man in your children’s lives!

You are your son’s first hero and your daughter’s first romance. The impact you have on them as their dad will last a lifetime. It’s a challenging time in history to be a father. The quality of what we bring as fathers is grounded in who we are as men; yet the role of men and the definition of masculinity has never been so unclear. Dad addresses this challenge directly. It speaks to the hearts of men, bringing wisdom and clarity to what it means to be a man and out of that, a great father. Well researched and filled with personal stories, quotes and anecdotes, many from the author’s own fatherhood journey, DAD is both practical and inspiring.

You will discover:

  • What authentic manhood and fatherhood look like
  • The different needs boys and girls have of their fathers
  • The twelve fatherhood principles every dad needs to know
  • How to balance discipline and affirmation
  • How to grow your child’s emotional intelligence
  • How to protect your children in a complex world
  • How to deal with any issues you had with your own father
  • How to set your child up for success in life

Filled with relevance and rich, real life experiences, DAD will move you, entertain you and equip you with invaluable tools to father your children through every stage of your relationship with them.

Look inside (preview):

“Clearly a man who is passionate about being a father, who loves his children and who is on a mission to share these fundamental lessons with men all over the world. This is definitely one of the best “being a great dad” books I have read.”

– Dr Lehan Stemmet, Associate Dean at MIT, New Zealand

“Craig has tons of stories and practical tips to assist you to be better at what will be your most important job on this planet. This book should be a school textbook! A must read!”

– Dr Grant Fourie, Founder of BetyaLife

“As an avid reader, and social scientist, I generally read beyond content; Wilkinson does a wonderful job of jointly knitting personal experience with his own children with the clear message that there are no perfect fathers. It is refreshing to accept being human; flawed, challenged, and in need of consistent supervision. I am not a father yet, but this book solidified and validated my obsessive approach towards the all-important role of fatherhood. A great read, and filled with wonderful anecdotes that make you laugh, think, and cry.”

– Dr Khozhi Makai, Author, Social Scientist, Motivational Coach, Founding CEO of Kozhi Makai Worldwide

Product type


Device compatibility

All eReaders, Kindles, tablets and smart phones


Craig Wilkinson

Date published

8 June, 2013



About the author

About the author

Craig Wilkinson is a bestselling South African author, Positive Masculinity and Dad Coach who is passionate about the irreplaceable role men and fathers play in families and society. He started his Dad Coach journey in 2012 when he noticed the gaping chasm in the range of resources available for fathers, as compared to mothers.

Drawing from his experience of raising two children to adulthood and over a decade working with men, he has developed valuable resources for fathers; an online course called ‘The Ultimate Dad Course’ and two books: “DAD – how to be the father your children need” and It’s a DAD! – every man’s guide to pregnancy and becoming a father”. He has also created an online course for young men on positive masculinity and is busy writing his third and fourth books on masculinity and fatherhood.

Craig founded and runs the Non-Profit Organisation Father A Nation, whose mission is to restore and equip men to be great fathers, mentors and role models. He was awarded the South African GQ Humanitarian man of the year award in 2019 for his work with men.

Craig lives in South Africa with his wife Martinique. His two adult children, Luke and Blythe, have both recently left the nest.

39 reviews for ‘DAD’ eBook

Customer Images

Image #1 from C Pietersen
Image #1 from C Pietersen

C Pietersen

Father's are the most important men in their children's lives.They will forever shape their children's future.Craig is openly sharing with us on how to be better fathers.Charley PietersenAuthor of Growing Up Without A Father

Image #1 from C Pietersen
1-5 of 39 reviews
  1. Highly recommend for fathers

  2. If your separated from your kids or wondering if your doing enough, or want to learn a ton of ways you can be a better father. This is the book. Easy reading, I try to get 10 pages read a week, put into action what I learned for the week. I’m feeling better about being the dad I want to be

  3. This book should be read by every man. It helps men to realize what they missed as a child and to become the father their children need and deserve. Men it is time to man up. Read this book. It will make you a better husband, father, brother, and uncle. There is at least one child in your life that will benefit. That child might be your inner child.

  4. What a great book for moms and dads to bond over! You will laugh, you will cry, and you will BOTH learn a lot!

  5. Loved this book. I will add this to my annual reading. It is easy to read and understand. As a father of three kids, I know I have to get it right in order to help them be the best version of themselves and love life. This book provides some great guidance to dads.

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